Bath time doesn’t have to be a hassle.
Introducing Rocket Dog
Pet grooming is coming to your door! Rocket Dog is a mobile grooming service concept based around meeting customers at the comfort of their own homes.
The van has it all. All necessary grooming equipment, as well as a washing space for bathing the pooch!
All of this is available to customers through the new official Rocket Dog App.
Design Goal 1: Design a brand for Rocket Dog, a pet grooming company that services customer’s pets at their homes.
Design Goal 2: Design a method for facilitating Rocket Dog’s business that is efficient and user-friendly.
Rocket Dog is a project I first did in 2019, that I decided to revisit and polish. It was my very first logo and brand project, ever.
Brand Development
Key words: Friendly, Clean, Fun
I knew I wanted a dog-themed icon from the start because I believed that in tandem with the title, it would be easy for customers to remember. Below are some of the final sketches where I was narrowing down my idea.
Style Guide
Check it out for yourself.
Most of the app is fully functional. Try booking an appointment.
The Rocket Dog app is quintessential to the Rocket Dog brand.
Because the business functions primarily as a home service provider, I knew they needed to make it easy to access their services at home. The Rocket Dog app is designed to facilitate this process with ease.
Initial Sketches & Wireframing
I wanted to model the underlying structure of the app like well-designed food delivery apps I had seen on the market. It needed to be familiar to audiences in basic structure.
Product Packaging
Rocket Dog Stickers
Rocket Dog Delivery Box
Rocket Dog Business Card
Rocket Dog Power Pups Treats
Advertising Campaign
The primary audience for Rocket Dog is local! So billboards and posters are the primary medium for advertising. Rocket Dog Inc. cherishes local communities and their furry friends.
